Publications

 

 

 

 

Healthcare Marketing Report

From planning and executing an advertising campaign to analyzing patient satisfaction data to managed care contracting, the evolution of healthcare marketing has been quite dramatic over the past few years. Now in its twenty-third year, Healthcare Marketing Report has been covering the latest news on winning market strategies, concepts and trends in the healthcare industry.

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  Healthcare Call Center Times

While there are other publications available for the healthcare industry, Healthcare Call Center Times (formerly know as Physician Referral &Telephone Triage Times) is a newsletter that is targeted specifically to healthcare call center professionals. With each issue we keep healthcare call center professionals across the country up-to-date on the latest trends and current news. There is only one publication that is essential for those individuals overseeing and managing the call center.

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  Higher Education Marketing Report

As a higher education marketing professional, the effective design and placement of your company’s advertising is probably one of your most challenging duties. The industry has matured into a sophisticated and competitive field, meeting the needs of knowledgeable prospects who are making their own educational decisions. Each issue is packed with the insightful articles and successful case studies you need.

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